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Motivate & Reward with Magazines

Instant Retail Solutions is a specialty marketer of magazine subscriptions. We help sales promotion, loyalty and advertising agencies achieve their client's marketing objectives through promotional partnerships with leading magazine brands. Our unique program now makes it easy to include magazine subscription offers as part of any customer or employee directed promotional program or campaign.

 
Publishing Partners Include:

Marketing Partners Include:

The Appeal of Magazines

The Appeal of Magazines

We Americans love our magazines. They travel with us to work in the morning and on planes when on the road. They have comfortable places in our homes. Magazines are our companions while we wait to see the doctor, the barber or just to get our oil changed. We even take them on vacations. They inspire us to be better cooks, parents, gardeners, decorators and golfers. They make us healthier, better looking, smarter and wealthier. It’s no wonder we value them so highly and spend billions a year on subscriptions.

Magazines have enjoyed a 4% growth in audience in the past five years, ahead of radio, newspapers and television and second only to the internet in audience growth. In that same time the average number of issues read monthly has trended upwards from 11.0 to 11.5 issues. Magazines appeal to the young with readership strongest among 18 - 34 year olds.


Key Magazine Purchase Facts

Publishing Partners

Introducing Magazines into New Sales Channels

Instant Retail Solutions is led by veterans of magazine publishing with an average of 25 years in the industry. Our programs connect publishers with new audiences through high affinity marketing partnerships. Programs generate individual paid subscriptions at positive remits, include email address and renew directly to publishers. All programs are ABC approved and comply with all state and federal regulations addressing subscription and auto-renewal practices.

New circulation channels are generated through alliances with leading loyalty program marketers who collectively issue $48 billion worth of buying power annually to American consumers. Secondary circulation channels are developed through strategic partnerships with sales promotion companies utilizing magazine subscriptions in national and regional promotions.

Loyalty & Reward Program Partners

Leading magazines add value & margin to reward catalogs

Point redemption catalog providers can improve profit margins on loyalty point programs by adding the Magazine Gold Card to its product offering.

The average subscription price is valued at over $30 while the costs per subscription are significantly below that level. Popular magazines are the ideal product to offer at low point redemption levels.

One-third of awarded points go unused annually, representing lost opportunity and lost profits. Now your company can expire residual point balances with high perceived value, high margin magazine subscriptions. A great degree of program customization is available.

Promotional Agency Partners

Add value and motivation to promotional offers

Magazine subscription rewards are proven incentives for multiple programs. Our selection of leading magazines offers the flexibility to feature the magazines that will resonate best with your clients’ customers and prospects. Offer a high perceived value subscription as incentive to drive multiple customer actions.

Retailers
  • Gift with purchase
  • Online shopping cart spending level incentive
Retailers
  • First time purchase reward
  • Option to free shipping
  • Email registration incentive
  • Survey/customer profile completion
  • Frequent buyer program enrollment incentive
  • Incentive to open a charge account
Financial Services/Insurance
  • Credit card application
  • Opting into paperless billing/auto-pay programs
Click for more ideas

Program Pricing

Pricing and program options

Gift with Purchase • Loyalty Point Redemption Catalogs • Product Trial Incentive • Employee Gifts • Registration Incentive • New Product Launch • Open New Accounts • Trade Show Traffic Builders • Spending Level Incentive • Option to Free Shipping • Credit Card Application Incentive • Auto-Pay Conversion Incentive • Email Registration Builder • And More!

Magazine Subscription Card Pricing: (*Price Per Card/Code)
Quantity up to 500 500 1000 2500+
Digital Version $10.00 $9.17 $8.34 $7.50
Printed Card-Generic $10.84 $10.00 $9.17 $8.34
Printed Card-Custom $11.67 $10.84 $9.59 $9.17
Price Per Redemption up to 500 500 1000 2500 5000+
Digital Code Only $12.50 $11.50 $10.42 $9.42 $8.34
*Retail Prices. Wholesale prices available to qualified agencies. Call for wholesale price quotes.

Volume Programs and Customized Solutions:

Instant Retail Solutions can customize its magazine subscription reward program to any sales promotion, incentive or reward program.

  • Embed magazine reward vouchers in confirmation emails to reward a purchase
  • Print subscription vouchers at cash register checkout
  • BRC mailers to qualifying gift recipients

About Us

About us

Instant Retail Solutions provides popular magazines to the reward/loyalty and sales promotion marketplace. Our patent pending Magazine Gold Card platform presents a real-time selection of available subscription titles, digital or printed delivery of subscription vouchers, customized subscription selection/redemption pages, weekly subscription fulfillment and full magazine subscription audit documentation support.

Our relationships with magazine publishers and the sales promotion

marketplace creates a one stop destination for marketing firms seeking to harness to appeal of magazines and publishers seeking new paid subscription markets.

  • Gordon Clotworthy:
    Chairman & President
  • Cliff Mulcahy:
    CEO
  • Jack Brandeis:
    COO & General Counsel
  • Brian Clotworthy:
    VP, Sales
  • Damian Cunniff:
    Director of IT

Contact Us

Contact Us

Email:
Click here to email us

Phone:
1-888-915-5155

Mail:
Instant Retail Solutions
200 Route 17 S - Suite 3
Mahwah, NJ 07430